- Barcode : 255600000219
- DDC Number : 65 E02114
- ISBN : 1-57851-600-5
- Translator :
- Edition :
- Author : Kotler, Philip
- Publisher : Harvard Business School Press
- Pages : 193
- Series :
- Subject : Marketing
- Language : English
- Location : General Books
- Copy : 1
- Status : Check in